In the recent week, Google has apologized for the privacy issues arising out of their recently launched Google Buzz service which provides a new way to communicate through g-mail. The application has five specific features : auto-following, a fast sharing experience, public and private sharing, inbox integration and favorites. The "Buzz" tab provides immediate access to social networking sites and other recently viewed sites. One can access the service through from Google Mobile’s website, from Buzz.Google.com with either iPhone or Android , and from Google Mobile Maps Yet Google users are finding the application is a conflict of interest between the Buzz's capability and right to privacy. The feature received the most criticism for its ability to show the world who each e-mailer corresponded with the most. In addition, individuals who would correspond with co-workers about work were annoyed that these same co-workers were included in their social circle and not classified into a different category. G-mail users were automatically members of the service, hence Google is now making a turn-off option for all users who do not wish to be part of the community. Google Buzz can now only make friend suggestions rather than include all correspondences in a general circle and hide their followers/followings as well. These changes are supposed to be effective over the next few days and will hopefully improve the impact of the new service.
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